The War On Waste – food, clothes and other recyclables #wastenot

Food. Something we all take for granted, but our agricultural productions and market demands are huge contributors to habitat destruction and climate change, as well as affecting the livelihoods of many farmers across the UK.

We’re spending more money than ever before to get what we want when we want it. We have become a nation of expectation and demand. This has lead to retailers selling us only perfection – with a ⅓ of all food we produce, never being eaten – that’s madness!

With so much poverty, malnutrition, hunger and starvation in the world, wasting 1/3 of all the food we grow is absurd. The 2015 campaign ‘Hugh’s War on Waste’ called for both the consumer and the supermarket to change their habits and put an end to the shocking millions of tonnes of food waste each year.

Food waste isn’t the only issue

Wasted food isn’t the only issue here, it’s also clothes, bottles (glass or plastic), cans and other recyclables. We can all do something about it in our own homes and through our buying habits. You can get tips and be part of the revolution by signing Hugh’s pledge at

Energy, resources and manpower

Beyond what we buy and then throw away, we also need to consider the energy, resources and manpower that are also wasted in the process. Let’s look at the resources, often overlooked because we don’t see the direct impact on ourselves, only the end product.

Globally, the agricultural sector consumes about 70% of the planet’s accessible freshwater. Of this 70%, the vast majority is lost in transit and through water run-off, heading straight to our rivers and watercourses – or worse, over usage dries them up completely! Combined with pesticides and other pollutants, this run-off causes huge amounts of damage to our freshwater ecosystems, not to mention the sea it ends ups in. It then makes processing and cleaning the water so we can drink it a much more lengthy and expensive process – costing us more in taxes & water bills – and having a huge impact on the whole freshwater and marine food web.

If like thousands of homes in California, you regularly have no water due to a severe drought, it’s crazy to consider that so much produce is wasted every day and so is the subsequent water, energy and manpower that went into growing it. In an article in the Huffington Post, they worked out the water lost through food waste, the “1.3 billion pounds of food [wasted] represents 45 trillion gallons of wasted water per year worldwide” – Jeesh!

Small actions

It only takes little steps to make a big difference, reduce waste and save money and everyone can do it. Find some great tips on the #wastenot website.

They may only be small, simple actions, but if everyone does their bit, we can make the world a much better place, with more food to feed the hungry, more resources to support future generations and a planet that isn’t destroyed by climate change, pollution and habitat destruction.

Make your pledge now: 

One thought on “The War On Waste – food, clothes and other recyclables #wastenot

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